Element404

hand writing on a mobile

element404 — Fri, 08 Jul 2011 15:31:08 +0000

Fab new way of typing on small devices – will it catch on?

The excellent arcade fire do it again

element404 — Tue, 14 Sep 2010 13:10:11 +0000

Watch this in Google Chrome, its a new interactive film by Chris Milk with Arcade Fire. Its great.

http://www.thewildernessdowntown.com/

Whats a bear gonna do?

element404 — Tue, 14 Sep 2010 13:01:33 +0000

This is a great new ad from Tip-Ex, play it through then chose the outcome. I had to try for ages before I found something they didn’t have an outcome for.

Field Agent

element404 — Fri, 16 Jul 2010 13:48:10 +0000

there have been a few interesting business ideas floating around the webosphere of late. Field Agent is a nice little ways of monetizing little tasks.

I am an award winning creative

element404 — Tue, 18 May 2010 12:54:15 +0000

I always knew i was tallented….. and boom here’s the proof!!! TJ and I won best TV and best integrated campaign at the Student Creativity Awards for our Ladbrokes idea – ‘You’re already gambling’ . Not bad for a Digital Producer eh? Take a look at the link to see our work:

Chrome Browser Speed Tests

element404 — Thu, 06 May 2010 12:00:33 +0000

I like this concept. Its got to be hard to make a web browser fun – no matter how good it is – but these guys seem to have managed it by doing it in a DIY sort of a way, its perfectly suited for the kinds of people its aimed at. No techy chat, just explosions! nice!

Dreamoc Cola Demonstration

element404 — Tue, 04 May 2010 13:07:45 +0000

This is very cool. A retail product installation where Augmented Reality meets Holographic Illusion to create a beautiful visual fusion in 3D. Created by a company called RealFiction, it’s being billed as the next big thing for product product demonstrations and even architecture.

Awesome Interactive use of AR

element404 — Fri, 30 Apr 2010 10:13:34 +0000

Augmented reality has been around for a while now and most often it is still being used to move crappy 3D objects around by printing out a logo on a piece of paper.

When will we see more work like this, watch the vid:

We are all fans

element404 — Thu, 15 Apr 2010 16:03:47 +0000

For the 52nd Annual Grammy Awards comes We are All Fans, a lovely social media/ music mash-up. Chose your favourite artist and create a visual montage of them from up to the minute data from the social web or take a photo of yourself and chose up to 20 artists and do the same for you. This is mine, its mad up of Busta, Jay, Kanye, ACDC, Bon Jovi and err….. Beyonce….

Simon Says – this is a Cannes winner

element404 — Wed, 14 Apr 2010 19:57:35 +0000

I love it, a nice way of introducing humour into a normally fairly serious brand.